Lyz Olko and Josh Conner met in 2000 and were bound by their young and restless energy. They bonded over misfit music from the 80s and a love for dangerous looking clothing. Liz and Josh started their label in 2006 and named it "Obesity + Speed" referencing lyrics from an obscure Huggy Bear song. Their designs include skull and cross bones motifs, pentagramatic imagery, with handmade shredded seams and deconstructed details.